Meet the Team

At our firm, we have the client—and only the client—in mind.

After years of experience working for independent agencies, Willow Insurance Group was formed by Rebecca Barens in 2016. As a woman-owned business we are in the process of being certified as Women’s Business Enterprise. Placing an emphasis on technology we give our customers access to state of the art systems, enabling access to important documents like new certificates in minutes. In partnership with Couri Insurance Associates, we serve clients of various sizes in a range of industries. Currently we have offices in Southfield, Waterford and Grand Rapids.

At our firm, we have the client—and only the client—in mind.

Clients are often acquired by referral not only because Willow Insurance has proven customer service, but also because we have historical success in lowering high workers' compensation experience mod numbers and reducing potential OSHA fines. With a reputation we are proud of, we target high risk industries such as staffing and manufacturing because we know we can assist you and your business.

After analyzing a potential client's risk, Willow Insurance educates clients about available coverages and together to assist in making insurance decisions. With over 70 carriers to choose from, competitive quotes are procured and a final decision is made. Although insurance can be confusing, the educational process of what you are paying for and why, will put your mind at ease.

Read more here: roughnotes.com/determined-and-persistent/

Schedule appointment: calendly.com/rbarens


Client Centered

Client Centered

Whether you are looking for help protecting your family, your home, or your assets, our personalized service focuses on your needs, wants, and long-term goals.

Our team has years of experience in the insurance industry. We can help you address your needs of today and for many years to come. We look forward to working with you.