Our Primary Purpose

Over the years, we have found that a team approach can be an effective method of helping clients with a wide variety of needs as they navigate the complex world of insurance.

Finding Your Fit

After years of experience working for independent agencies, Willow Insurance Group was formed in 2016 by Rebecca Barens. Placing an emphasis on technology we give our customers access to state of the art systems, enabling access to important documents like new certificates in minutes. In partnership with Couri Insurance Associates, we serve clients of various sizes in a range of industries. Currently we have offices in Hillsdale, Grand Rapids and Waterford.

Client Centered

Clients are often acquired by referral not only because Willow Insurance has proven customer service, but also because we have historical success in lowering high workers' compensation experience mod numbers and reducing potential OSHA fines. With a reputation we are proud of, we target high risk industries such as staffing and manufacturing because we know we can assist you and your business.

After analyzing a potential client's risk, Willow Insurance educates clients about available coverages and together to assist in making insurance decisions. With over 70 carriers to choose from, competitive quotes are procured and a final decision is made. Although insurance can be confusing, the educational process of what you are paying for and why, will put your mind at ease.

Suggested Content

The 5 Roles Life Insurance Can Play in Retirement

The 5 Roles Life Insurance Can Play in Retirement

A life insurance policy can supplement your retirement financial strategy by being a source of emergency cash or loan funds, or by simply providing the confidence that comes from knowing you've covered all the bases.
Learn More
Medicare Advantage Plans (Medicare Part C)

Medicare Advantage Plans (Medicare Part C)

Medicare Part C allows you to choose a Medicare Advantage plan. This article will help you decide if it's right for you.
Learn More
What is a Policy?

What is a Policy?

Do you know what a Policy is?
Learn More